The wine with music running through our vines.
Headline Acts is a wine with exceptionally good taste in music. Perfect for any occasion where wine and music go together, every bottle of Headline Acts has a scannable code on the bottle that links to a perfectly-paired playlist on Spotify.
For this project we developed the brand concept and created the brand identity and product packaging. The result is a brand that embraces the energy and positive vibes of music and festivals, creating a unique wine on the shelves of Australia’s bottle shops.
Brand Innovation, Packaging Design.