The wine that’s as happy as a dog with two tails.
People love wine, and people love dogs. Millions of people could think of nothing better than combining the companionship and unconditional love of having their dog around, with the relaxation and enjoyment they get from a glass of wine. They are truly two of life's simple pleasures that help you see the positive in life (as long as wagging tails don’t knock over glasses).
With 13 million dog owners in the UK alone, what more insight do you need for the development of a new wine brand? That’s why we created Leaps & Bounds: an Aussie wine for the UK market that doesn’t take itself too seriously, but does have a nose for great wine.
Brand Innovation (excluding packaging design).
